The much-anticipated AdinkraFest, a music and cultural festival, will take place in Toronto, Canada, from July 24 to 26.
The event, expected to attract key players from the Ghanaian and Canadian music and cultural industries, is being organised by Adinkra Promotions, with support from the Ministry of Foreign Affairs, the Ghana Tourism Authority (GTA), and other partners.
Ghana’s tourism industry, arts, culture, trade, and investment potential will all be showcased during AdinkraFest, which will feature several spectacular events.
The main objective of the festival is to introduce Ghanaian music, culture, tourism, and fashion to the global stage.
Over 10,000 people from various backgrounds across Canada, the United States, and beyond are expected to attend.
The headline artists for the event are Samini and Bessa Simons.
They will be supported by Naa Agyeman and other performers, including Yaw Stone, Leon Jones, and the Shebre Music and Culture Group, among others.
With Bessa Simons and Samini leading the lineup, the event promises an exciting night for music lovers who will flock to the venue to enjoy live performances from the headline and supporting acts.
The Chief Executive Officer (CEO) of Adinkra Promotions, Joseph Adinkra, noted that the festival is expected to attract high-profile personalities, celebrities, entertainers, traditional rulers, and cultural exhibitors.
According to him, the platform offers artists an opportunity to promote Ghanaian music in the diaspora.
The festival boasts a wide range of activities, including the best of Ghanaian music, food, dance, and arts. Additionally, the introduction of a business expo will provide Ghanaian businesses the chance to engage with the diaspora on the many benefits of investing in the Ghanaian economy.
Mr. Adinkra called for the support of all stakeholders in music, tourism, and culture to ensure the success of AdinkraFest, adding that interested participants can contact Adinkra Promotions for more information.
