Ghanaian Dancehall artiste Stonebwoy has called for greater respect for longevity and consistency in the music industry after winning his 10th Reggae/Dancehall Artiste of the Year award at the 2025 Telecel Ghana Music Awards (TGMAs).
During his acceptance speech, the “Jingle and Whine” hitmaker, who has become a driving force in Ghana’s music scene over the past decade, used the podium to reflect on his journey and to call for appreciation of artistes who have stayed relevant and committed over the years.
“I will just not for the culture but for the years of work, sacrifice and perseverance that went into it. This should be my 10th Reggae/Dancehall Artiste of the Year. And it’s been like back to back to back to back,” he told.
Stonebwoy emphasised that such achievements should not be taken lightly. He reminded the industry and fans alike that sustained success deserves the same level of admiration as breakout moments.
“I don’t take it for granted at all. I didn’t come here tonight just to celebrate success. I came to remind all that we must have respect for longevity,” he added.
He further stressed that consistency in an artiste’s career should not only be acknowledged when trophies are involved but should be upheld as the standard in the music industry.
“Consistency in the game should not come only after the applause. Trophies and respect should be the standard,” Stonebwoy declared.
AK/EB