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    You are at:Home»Politics»‘Leverage AI to enhance network efficiency, customer experience’
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    ‘Leverage AI to enhance network efficiency, customer experience’

    Papa LincBy Papa LincFebruary 3, 2025No Comments3 Mins Read7 Views
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     Telecel Ghana’s chief executive, Ing. Patricia Obo-Nai, has stressed the need for the connectivity industry to lever­age Artificial Intelligence (AI) in order to enhance network efficiency and improve customer experience, but most important­ly, ensuring these advancements are sustainable.

    Addressing a high-level gathering of Chief Executive Officer and global leaders at the 2025 World Economic Forum in Davos, Switzerland on the role of artificial intelligence (AI) as a catalyst for sustainability, she said, “The use of AI to pre­dict when maintenance is due, predict hardware failures and reduce service disruptions means less operational challenges, less movement of engineers across sites, efficient energy manage­ment leading to less carbon emissions, hence protecting our environment.”

    She stated that, “AI can help to determine locations where we can deploy solar systems as we move to more renewable energy sources.”

    The high-profile panel session, organised by Leaders on Purpose & Reuters on the theme: ‘AI as a Catalyst for Sustainability explored the potential of AI in driving sustainable growth and transforming industries.’

    Telecel Ghana has incorporat­ed AI to create personalised data and voice packages for customers, regardless of their socio-econom­ic status, furthering inclusivity.

    Additionally, through the Telecel Foundation’s Connected Learning programme, AI is also being used to introduce over 20,000 children to digital technol­ogies, including robotics, empow­ering future generations with the skills necessary to thrive in the AI-driven economy.

    In the conversation moderated by climate, environment and con­flict analyst, Nazanine Moshiri, Ing. Obo-Nai shared multiple ex­

     mples of how AI is transforming connectivity in emerging markets and helping Telecel Ghana opti­mise its operations while main­taining a focus on environmental and societal impact.

    “It is important that we adopt technological enhancements that make us more efficient while pro­tecting the environment in which we operate. We also need to en­sure that we are building business­es that are fit for the future. If we build an organisation that doesn’t take care of its environment and society then that business will not survive long term,” she explained

    As part of the conversation about how businesses can thrive amid growing global challeng­es, Ing. Obo-Nai stressed the importance of building ‘future-fit’ companies.

    “To build a resilient business, it’s critical that we meet the needs of today without compromising the future. We need to focus on climate change, resource con­servation, and social equity. If society and the environment fail, businesses will fail too,” she added

     Together with other speakers including Andy Poppink, CEO of JLL Global Markets and Mary de Wysocki, Chief Sustainability Officer of Cisco, the discussions explored how technology, sus­tainability, and equity intersect in shaping the future of the global economy

     BY TIMES REPORTER



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