Joe Hand Promotions (JHP), the nation’s largest and most experienced distributor of premium live sports programming to commercial establishments, has secured exclusive commercial rights from Zuffa Boxing for the upcoming Ryan Garcia vs. Conor Benn Welterweight World Title showdown. The event takes place at 8 p.m. ET on Saturday, September 12, 2026, live from T-Mobile Arena in Las Vegas.
Taking place over Mexican Independence Day weekend, this matchup represents one of the most celebrated and highest-grossing traditions in sports history. Historically anchored by icons like Julio César Chávez, Oscar De La Hoya, and Canelo Álvarez, Mexican Independence Day weekend has long served as combat sports’ equivalent to the Super Bowl — drawing record-breaking crowds, massive viewership, and packed venues nationwide. In one of the most anticipated bouts of the year, Welterweight World Champion Ryan Garcia (25-2, 20 KOs) will return to T-Mobile Arena, where he captured his world title earlier this year, to face No. 1 contender Conor Benn [25-1, 14 KOs] who will challenge for his first world title.
The Garcia vs. Benn event will be available to commercial establishments across the U.S. through DIRECTV FOR BUSINESS and the Joe Hand Promotions App, ensuring seamless access regardless of venue signal provider preferences. For more event specifics, visit www.joehandpromotions.com/events/.
“There is no weekend in combat sports bigger than Mexican Independence Day, and Ryan Garcia vs. Conor Benn is the perfect fight for it,” said Joe Hand, Jr., President of Joe Hand Promotions. “Securing these commercial rights means our venue partners get to be part of one of the most electric nights in boxing. This is what we do — bring world-class events to bars and restaurants nationwide, and Garcia-Benn is going to deliver.”
Boxing has long been synonymous with communal viewing, and Mexican Independence Day weekend brings that tradition to its peak. For this event and more, fans can search for licensed venues by event and geographic location using FANZO’s bar finder. All Joe Hand Promotions customers receive a FANZO venue profile for all licensed events, making it easier for hospitality patrons to find locations showing the content they desire.
In addition to boxing, JHP offers more than 40 live UFC events per year as well as WWE premium live events. JHP also distributes ESPN+ for Business commercially, which is highlighted by 400+ college basketball games, 125+ college football matchups, elite international soccer, 30+ PGA TOUR weekends, exclusive NHL games, Wimbledon, the U.S. Open and a broad range of additional college sports. JHP’s comprehensive content offering covers prime-time, weekends and delivers value throughout the day giving business owners a competitive edge in driving traffic across dayparts.
Hospitality Owners and Operators: If you are an owner/operator looking to purchase the September 12 event, or for more information, please call Joe Hand Promotions at 1-800-557-4263 or visit www.joehandpromotions.com.
About Joe Hand Promotions: Founded in 1971, Joe Hand Promotions is the nation’s premier distributor of premium sports content to commercial establishments, including bars, restaurants, and casinos. JHP has been a trusted partner for decades to brands such as the UFC, WWE, DAZN, Premier Boxing Champions, and others, delivering premium viewing experiences to fans while creating value for venue owners across the country.
