Fashion model, Belinda Baidoo wants governmental and private investor support in the industry
International fashion model, Belinda Baidoo, has urged both government and private investors to provide financial support to rejuvenate Ghana’s fashion industry.
According to her, despite its potential, the sector suffers from inadequate funding and neglect, hindering its global recognition.
In an interview with Graphic Showbiz, Baidoo stated that the fashion industry plays a critical role in job creation, revenue generation, and overall economic development.
“The fashion industry is one of the fastest-growing sectors in the country, yet it continues to face neglect. This is an industry that can provide employment and boost economic growth if the right attention is given to it,” she stated.
She called on the government to waive some of the stifling taxes on fashion imports and provide funding for local manufacturers, designers, and retailers to alleviate their financial burdens.
“We need funds. The government needs to pour funds into fashion. What we overlook is what some of us have dedicated our whole lives to. We need to support the creative side of the industry. The women at Makola, the local manufacturers, the very people who import these items for mass production, and the entrepreneurs striving to grow their businesses — these are the people who need help.
“When tourists visit Ghana, they shop everywhere, not just in fancy stores. Supporting these local players is crucial if we want to see growth in our industry, just like what is happening elsewhere,” she added.
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