CEO of Charterhouse, Theresa Ayoade
Theresa Ayoade, the CEO of Charterhouse, has been at the forefront of Ghana’s entertainment industry for over two decades. But her journey to success wasn’t conventional—it was a leap of faith.
In an interview monitored by MyNewsGh, she opened up about how she left a stable job in broadcasting to co-found Charterhouse with her husband.
“I was working at Multimedia, but I had also gone back to university. Full-time work was becoming difficult to combine with my studies, so I decided to quit and join my husband in setting up Charterhouse,” she revealed.
She made it clear that the decision was hers alone. “He didn’t ask me to quit. It was something I wanted to do because I needed more flexibility,” she emphasized.
Starting Charterhouse came with its challenges, especially when launching major projects like the Ghana Music Awards. “At the beginning, it was just us who saw the vision. Many people had misconceptions and doubted what we were trying to do,” she admitted.
However, perseverance proved key. “We had to be patient and let our work speak for us. Today, the Ghana Music Awards is one of the biggest events on the entertainment calendar, and that makes me proud,” she said.
Her story is a testament to the power of taking risks and believing in a vision even when others don’t see it. “I’m a thinker and a dreamer. That’s how we built Charterhouse,” she said with a smile.
For young creatives looking to make an impact, Theresa Ayoade’s journey serves as an inspiration—proof that bold ideas and determination can lead to remarkable success.
